Welcome To Mahabeej | Mahabeej
Welcome to Maharashtra State Seeds Corporation Ltd
Locations

Krishi Nagar, Akola, Maharashtra, India

Marketing

Marketing

Marketing : “Making High Quality Seeds Affordable”

Introduction : Our Purpose

We, at Mahabeej believe in right of access to high quality seeds for all farming community. That’s why, we ensure affordability and farmer friendly pricing for all our products while maintaining high quality standards at each and every stage. Since 4 decades, our prices are being the benchmark for the entire industry in all the major field crops. Thus we ensure modesty in overall prices of seeds and that’s what we stand for in the market.

Maharashtra State Seed Corporation Limited is marketing its seeds under the popular name Mahabeej. Which has been popular among the farmers for more than 45 years and has been trusted by the farmers in the true sense of the word.

The Marketing Department manages a huge net work of distribution channel comprising about 1000 dealers competently picked through a discerning selection process. It draws up marketing plans to meet the aspiration of the farmers in term of friendly pricing, ease of availability, extension activities through demonstrations, field days and work shops. The dealers are reasonably incentivised and facilitated with timely suppliers, “After Sale Service” and backed up with efficient sales promotion policies. The Corporation actively participates in all the state & central sponsored seed distribution schemes. The markets also extend to the other states of Madhya Pradesh, Chhattisgarh, Odissa, Bihar, West Bengal, Punjab, Karnataka, Andhra Pradesh & Telangana. Over the period the corporation has also forayed into Biotechnology establishing its own Tissue Culture Laboratory at Nagpur & selling Banana Tissue Culture Plants, Nursery Plants, Ornamentals and Horticultural Plants at Akola.

Not to rest on laurels the Corporation captures all possible facilities and participates in all innovative endeavours of the Seed Division of the Govt. of India aiming always to Better the Best.